Many marketers tend to overlook curation in favor of creation — and that’s a shame. After all, the two aren’t mutually exclusive. On social media sites in particular, you’ll naturally do both, posting original content as well as sharing content… Continue Reading
If you ask a company what they struggle with most when it comes to lead generation, more than likely the number one answer would be receiving quality leads. For a company that puts a lot of weight on the quantity… Continue Reading
As a salesperson seeking out new prospects of generating leads, chances are that you have tried your “luck” in social selling. Social selling revolves around social media, helping you to stay connected to your customers and get more insights of… Continue Reading
When we talk about social selling, we inevitably think about LinkedIn as a major asset for building prospects. LinkedIn can accommodate you with the tools to build your online presence if you are determined enough to focus not simply on… Continue Reading
Selling is the ultimate purpose of every business. Companies spend plenty of time planning sales and marketing tactics, yet they can’t help making some common mistakes that close up any path for making conversions. If you are in the social… Continue Reading
With growing popularity of social selling, it’s no surprise that your online presence is becoming as crucial for your personal brand as your real-life presence. LinkedIn is an expanding market for companies, professionals and job seekers who want to network… Continue Reading
Experienced content marketers are no stranger to tools like Hootsuite, Buffer, Google Analytics, Evernote, MailChimp, Crazy Egg, Ahrefs, or Moz Analytics. These are just some of the most commonly mentioned tools that should be included in the arsenal of… Continue Reading
These 19 steps to social selling on LinkedIn are a great way to make sure you add value and are positioned as an expert in your field. Lay the foundation for success Create value Grow your network Engage and… Continue Reading
When it comes to content, buyers tend to prefer visual content. Why is this so? Did you know that people can process images 600,000 times faster than text? People retain 80% of what they see, but only 20% of what… Continue Reading
Who Are Top Performers? They are organizations that have high win rates, meet annual sales goals, have challenging sales goals, and try their best to achieve maximum pricing. Top performers in organizations are twice as likely to meet their sales… Continue Reading