Social Selling in 2014: A Retrospective and View into LinkedIn’s Crystal Ball

With the rise of consensus decision-making for B2B purchases, sales professionals that embrace social selling are outperforming their peers who rely on traditional sales approaches. By exploring the LinkedIn Social Selling Index, Mike Derezin, VP of Sales for LinkedIn Sales Solutions, shares how to define and measure effective social selling techniques for more trusted relationships that drive more revenue. This session will help you build a scalable social selling program for your organization.

Koka Sexton

The leader in social selling methodology and ranked #1 in Forbes for social selling. Bringing the science of social selling to the business world and delivering ROI on social media.