Hootsuite’s course on Social Selling teaches Sales Professionals to leverage social media to save time, drive a larger number of better qualified leads, and increase deal sizes.
Social selling consists of three main components – establishing a professional social media presence, researching and planning your social selling activities, and last but not least, prospecting and engaging on social media.
We’ve therefore organized this course around these main topic areas:
- Looking the Part: Onboarding and Set Up
- Social Researching and Planning
- Social Prospecting and Engagement
This certification exam tests your knowledge of the essential elements of social selling, including profile setup, setting researching and planning, and social prospecting and engaging.